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Datamars

Investment Details

Datamars is a global technology company with a 35+ year legacy in animal and textile solutions that advance sustainable productivity and quality of life.

Current

Status

Switzerland

Country

Animal Health, Agri-food

Sector

Datamars

About

Headquartered close to Lugano, Datamars is a global market leader in the provision of high performance identification solutions for the animal (livestock and pets) and industrial textiles industries.

Columna first invested in Datamars in 2011 through a minority investment when the company had less than 1% market share in livestock identification (LID). Columna’s investment strategy was to take full control of Datamars and back management’s plan to become the No. 2 player in LID globally.

With the support of Columna, management completed nine add-on acquisitions across Europe, the US and New Zealand delivering significant organic growth as well as margin improvement through vertical integration of the supply chain.

In early 2017, Columna realised its investment in Datamars and re-invested in the company alongside management and Caisse de dépôt et placement du Québec to execute the next phase of the group’s growth strategy.

We’re on a journey to lead the way for a smarter, more sustainable future for our customers, our communities and our planet. Data is increasingly informing the decisions we make, helping us manage our impacts and be more sustainably productive, more connected with the things that matter, and more empowered to achieve the quality of life we all strive for. I am proud of our legacy and excited by our compelling future. Columna has been an integral support in our journey to date and is a valued partnership as we continue into future.

Daniele Della Libera, CEO Datamars

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